.jpg)
Case Studies
Apr 16, 2024
How Truly Lifestyle Brand Uses Privy To Build Relationships AND Generate $1.2M+ In Sales
In just 1 year, Truly Lifestyle Brand has seen serious results with Privy. Here's how they've built strong relationships with their audience and brought in over $1.2M in sales.
Case Studies
Mar 28, 2024
Jewelry Brand Nadaré Co’s Exact 7-Figure Privy Playbook (with Examples)
Nadaré Co. has amassed tens of thousands of contacts for their email marketing list and generated over $1 million in revenue with Privy. This is their exact playbook.
Product
Dec 19, 2023
The 2023 Highlight Reel: Major Wins For Shopify Stores Using Privy (And What To Expect In 2024)
2023 was packed with major highlights to help Privy customers win. Here's the full 2023 highlight reel with product enhancements and content milestones. Plus, trends to look out for in 2024.
Website Conversion
Nov 16, 2023
The Privy Plays Editor Just Got Better: 5 Enhancements You Need To Know About
A robust list is the foundation for all successful email and SMS marketing programs. And the all-new Privy Plays editor makes it easier than ever to design an on-brand display to grow your email and SMS lists ASAP.
Email Marketing
Oct 13, 2023
How to Create a Stunning Email With Privy: 15+ Design Tips and Best Practices
A well-designed email is key to communicating with your audience, building engagement and trust, and driving sales. Learn these 15+ tips and tricks for creating beautiful and effective emails in Privy.
BFCM
Sep 08, 2023
9 Proven Ways To Grow Your Email And SMS Lists Before BFCM
The more contacts you have, the more revenue you’ll bring in with every email and text you send. That’s why list growth is especially important before Black Friday. Try these 9 proven tactics to grow your email and SMS lists ASAP.
Email Marketing
Aug 29, 2023
When to Exclude a Segment from Your Campaigns (+ Simple Tips for Email Segmentation in Privy)
Excluding a segment of contacts from certain campaigns gives you greater control who does and doesn't receive your marketing messages. Learn when and how to exclude segments from your campaigns with Privy.
Email Marketing
Aug 17, 2023
5 Ways To Turn Your Unengaged Subscribers Into Active Members of Your List (Plus 21 Subject Line Ideas)
It’s easier to re-engage subscribers who already have an affinity for your brand than it is to win over new contacts. Get 5 campaign and 21 subject line ideas to you turn unengaged subscribers into active members of your list.
Case Studies
Jul 26, 2023
A Behind-The-Scenes Look At How This Agency Delivers Real Results With Privy
Get a behind the scenes look at how Right Left Agency partners with Privy to deliver real results for their clients.
Ecommerce Marketing
May 25, 2023
Privy 3.0: More Than Popups. How Privy Helps Independent Shopify Stores Win.
Think you know Privy? Think again. Privy 3.0 is here. And it’s WAY more than popups. Intuitive, powerful email and SMS marketing. Here's what we're up to.
Holiday
May 16, 2023
5 Memorial Day Marketing And Campaign Ideas (+Do’s & Don’ts)
Memorial Day is a major holiday for ecommerce brands. So if you're looking for inspiration, look no further. Here are 5 campaign ideas (with examples) to get you started.
Case Studies
May 02, 2023
How Kōv Essentials Grew From 0 to 7 Figures in 1 Year With Privy
Get a behind the scenes look at how Kōv Essentials uses Privy and the marketing strategy that grew their brand from 0 to 7 figures (and beyond).
Holiday
Apr 27, 2023
15 Mother’s Day Marketing Campaign Ideas To Inspire You (with Examples)
Mother's Day is the perfect excuse to build a marketing campaign that brings in sales for your Shopify store. Here are 15 Mother's Day campaign ideas (with examples) to inspire you.
Case Studies
Apr 21, 2023
How Bdellium Tools Drove Over $1M in Sales And Made The Switch To Privy
After using Privy Convert on their website for 3+ years, the Bdellium Tools team came to Privy looking for an alternative to Klaviyo. We had the chance to sit down with Ivan to hear more about the switch and how they generated over $1M in sales using Privy.
Case Studies
Apr 10, 2023
How Bryght’s Segmentation Strategy Grew Revenue by 1500% for BFCM 2022
Get an inside look at Bryght's journey using Privy and their Black Friday Cyber Monday campaign strategy that drove 1500% growth year over year.
Ecommerce Marketing
Mar 16, 2023
3 simple steps to drive urgency with a locked website campaign launch
A locked website launch is a highly effective way to create exclusivity and drive urgency with your email & SMS subscribers. Get tips on how you can try this play in 3 simple steps.
Email Marketing
Feb 22, 2023
5 email marketing lessons from customers' top campaigns
Privy customers send 100+ million emails each month. Get tips and lessons you can apply from customers' best performing email campaigns in 2022.
Ecommerce Marketing
Feb 03, 2023
The Two-Way Conversational Email Marketing Strategy
Building authentic relationships through your email marketing is the best way to ensure your subscriber base remains engaged over time. Learn how to build a conversational email strategy today.
Ecommerce Marketing
Jan 04, 2023
How to grow customer reviews for your Shopify Store
Real customer reviews are one of the most powerful ways for you to build trust with your shoppers. Learn how you can grow your reviews from a founder who's done it.
Email Marketing
Dec 16, 2022
5 Email Segment Ideas for Your Holiday Campaigns (With Examples)
Email segmentation is one of the most impactful tactics to increase open rates and drive sales. Get inspiration from these segment ideas (and examples).
BFCM
Nov 15, 2022
Boost Cyber Monday Sales With These 60 Email Subject Lines
Looking for email subject line ideas for your Cyber Monday campaigns? Here are 60 you can steal to boost sales and crush the holiday.
Holiday
Nov 15, 2022
6 Thanksgiving Marketing Ideas To Kick Off The Biggest Shopping Weekend Of The Year
Thanksgiving kicks off the biggest shopping weekend of the year. So if you're looking for marketing campaign ideas to boost sales for your Shopify store, look no further.
BFCM
Nov 03, 2022
8 Must-Try Black Friday Cyber Monday Email Marketing Tactics (With Examples)
Email marketing drives serious sales for ecommerce brands year round, but especially during the Black Friday Cyber Monday rush. Try these 8 foolproof email marketing tactics this BFCM.
BFCM
Nov 03, 2022
Don't Make These Black Friday Mistakes
Black Friday is the time to shine as an ecommerce brand. But first, make sure you don't make these mistakes this holiday season. Use these tips to have your best holiday season yet.
Ecommerce Marketing
Nov 01, 2022
8 Ways To Use Shopify Collections For Your Campaigns And Automations
Using Shopify Collections across your email and SMS campaigns allows you to send more relevant content to your audience. Here are 8 ways to use Shopify Collections in your Privy account to create a killer experience.
BFCM
Oct 26, 2022
Black Friday Cyber Monday Marketing Lessons From Real Brands
Black Friday Cyber Monday is the Super Bowl of ecommerce. Which means you can't afford to leave your strategy up to chance. Learn from these real-life brands about what's worked during BFCM.
BFCM
Oct 26, 2022
The 8 Most Common Black Friday Cyber Monday Questions Shopify Brands Have
Black Friday is the busiest time of year for ecommerce brands. And it comes with a ton of questions. Here are 8 of the most common ones, answered.
Product
Oct 25, 2022
Introducing Shopify Collections For Privy: Everything You Need To Know
Using your Shopify Collections with Privy just got a whole lot easier. Learn how to set up your collections and start using them to send more personalized emails and texts with Privy ASAP.
Ecommerce Marketing
Oct 05, 2022
How to Add a Form Builder To Your Shopify Store In Just 4 Steps
Looking to grow email signups for your brand newsletter? We'll show you step-by-step how to do this using a form builder for your Shopify store.
Holiday
Aug 10, 2022
7 Back To School Marketing Campaign Ideas Sure To Bring In Sales (No Matter What You Sell)
Back to school is the perfect excuse to build a marketing campaign that brings in sales for your Shopify store. Here are 7 back to school campaign ideas (with examples) to inspire you.
Ecommerce Marketing
Jul 26, 2022
Lessons From 25 Inspirational Shopify Stores
Whether you’re considering starting a new Shopify store or revamping an existing one, check out this list of inspiring Shopify stores for ideas, tips, and tricks.
Product
Jul 25, 2022
7 Klaviyo Alternatives Worth Switching To
With pricing changes and slow support times, merchants are looking for alternatives to Klaviyo for email and SMS marketing. Here are 7 worth switching to.
SMS Marketing
Jul 15, 2022
6 Ways To Grow Your SMS List And Crush Text Marketing ASAP
Getting started with SMS marketing can feel daunting. But step 1 is to grow your list. Luckily, there’s so much you can do to grow your list. Here are 6 ways to get new subscribers ASAP.
Email Marketing
Jul 11, 2022
How Much an Email Address is Worth to Your Online Business
See the dollar amount value of each email address captured with Privy + some ways you can begin growing your email list today.
Ecommerce Marketing
Jul 05, 2022
10 Types of Product Photos You Can Take With Your iPhone
Your brain processes images 60,000x faster than text. So the photos on your site are super important, but you don't need to spend thousands. These are the 10 types of photos you have to have.
Holiday
Jun 30, 2022
8 Prime Day Marketing Campaign Ideas (Even If You Don’t Sell On Amazon)
Prime Day is the perfect excuse to build a marketing campaign that brings in sales for your ecommerce store. Even if you don't sell on Amazon. Here are 8 campaign ideas (with examples) to inspire you.
Holiday
Jun 24, 2022
4th Of July Marketing Campaign Ideas To Start Summer Off Strong (with Examples)
The 4th of July is the perfect excuse to build a marketing campaign that brings in sales for your Shopify store. Here are 8 4th of July campaign ideas (with examples) to inspire you.
Ecommerce Marketing
Jun 14, 2022
15 FOMO Marketing Ideas To Boost Online Sales
Fear of missing out (FOMO) can be incredibly powerful when it comes to boosting online sales for your store. Here are 15 examples from real brands to inspire you.
Email Marketing
Jun 12, 2022
23 Free Ecommerce Email Templates for Your Next Campaign
Email is typically the #1 revenue generator for ecommerce brands, and a huge part of that is design. Here are 23 expert-designed Privy email templates.
Ecommerce Marketing
Jun 09, 2022
Google Analytics For Ecommerce Stores: How To Get Started
If your ecommerce brand doesn’t have a Google Analytics account, you’re missing out. Use these step-by-step instructions to get started ASAP.
Ecommerce Marketing
Jun 08, 2022
How to Add a Popup to Your Shopify Store in 15 Minutes or Less
Adding a popup to your Shopify store doesn't have to be difficult. We'll show you how to design, target, and launch a popup in 15 minutes or less.
SMS Marketing
Jun 07, 2022
The 10 Best Times To Send Your SMS Marketing
Like anything, timing matters when it comes to your SMS marketing. So how do you pick the best times? Use these 10 tips to bring in sales and find the perfect send times for your store.
Ecommerce Marketing
Jun 03, 2022
Best Practices For Starting Your Loyalty Program
A killer loyalty program can help expand your brand, build a community, and keep customers coming back again and again. Check out these best practices to build yours from the ground up.
Holiday
Jun 02, 2022
9 Father’s Day Marketing Campaign Ideas You Can Steal (with Examples)
Father's Day is the perfect excuse to build a marketing campaign that brings in sales for your Shopify store. Here are 9 Father's Day campaign ideas (with examples) to inspire you.
Ecommerce Marketing
May 25, 2022
7 Ways To Sell Online Without Inventory
Starting an online store without inventory is possible, but there’s no one-size-fits-all approach to doing it. Here are 7 ways to start an online store without inventory.
Ecommerce Marketing
May 19, 2022
Ecommerce Navigation: How to Get More Eyes on Your Products
Getting your site visitors to the products they're looking for ASAP has a massive impact on conversion. Steal these navigation tips to create an amazing experience.
Ecommerce Marketing
May 17, 2022
7 Gift Card Promotion Ideas for Online Stores
Gift cards are the perfect way for ecommerce brands to bring in sales year round. To help you get started, use these 7 gift card promotion ideas ASAP.
Email Marketing
May 12, 2022
How to Write Order Confirmation Emails (+7 Brand Examples)
Learn how to send order confirmation emails that keep your customers informed and excited to buy again from your online store. Plus, get real-life examples to inspire you.
Ecommerce Marketing
May 06, 2022
3 Abandoned Cart Recovery Strategies Every Online Store Can Use
This guide will show you three abandoned cart recovery strategies using popups, email, and SMS to start chipping away at your cart abandonment rate.
Product
Apr 28, 2022
6 Ways To Use Privy’s Smart Segment For Potential Customers
Potential customers are on your email list, but haven't made a purchase. To get them over the hump, try these 6 email ideas (with examples!) and you might win them over.
Email Marketing
Apr 22, 2022
6 Ways To Use Privy's New Smart Segment For Current Customers
Existing customers are 9x more likely to convert than first-time buyers. So if you're not sending regular emails, you're missing out. Here are 6 types of emails you can send current customers to bring in sales.
Product
Apr 20, 2022
Introducing 2 New Smart Segments For Current And Potential Customers
Personalization is key for successful email marketing. And segmentation is the best way to deliver those personalized experiences. And with Privy's all-new Smart Segments, getting started with segmentation has never been easier.
Email Marketing
Apr 19, 2022
Does Your Back-in-Stock Email Have These 5 Essential Elements?
Selling out of products is a reality many ecommerce brands face. But that doesn't mean you need to leave money on the table. Back-in-stock emails can help you capture revenue. Just make sure to include these 5 elements.
Website Conversion
Apr 12, 2022
7 Ecommerce Homepage Best Practices You Can’t Ignore in 2022
Your homepage is the most valuable page on your entire site. And if you're not constantly thinking about ways to improve it, you're going to miss out on subscribers and sales. Here are 7 ecommerce homepage best practices you need to know.
Holiday
Apr 05, 2022
11 Earth Day Marketing Campaign Ideas You Can Steal (with Examples)
Earth Day is the perfect excuse to build a marketing campaign that brings in sales for your Shopify store. Here are 11 Earth Day campaign ideas (with examples) to inspire you.
Email Marketing
Apr 02, 2022
How to Write Email Subject Lines + 66 Examples You Can Steal
Subject lines are your chance to stand out in a crowded inbox. Here are our best tips for writing email subject lines + 66 real-life examples you can tweak for your next campaign.
Holiday
Mar 31, 2022
11 Spring Marketing Campaign Ideas To Boost Sales (with Examples)
Spring is the perfect time to build a marketing campaign that brings in sales for your Shopify store. Here are 11 Spring campaign ideas (with examples) to inspire you.
Email Marketing
Mar 28, 2022
How to Write Cross-Sell Emails That Sell More Add-On Items
Cross-sell emails can drive thousands in sales for your ecommerce store and increase the lifetime value of the customers you already have. Here's what you need to know about how to write your cross-sell emails.
Expertise
Mar 25, 2022
10 Things To Consider When Evaluating Shopify Apps For Your Shopify Store
With 6,000+ apps in the Shopify App Store, finding the right solutions for your store can be overwhelming. Here are 10 things you need to consider before you download your next Shopify app.
Ecommerce Marketing
Mar 24, 2022
Ecommerce Blogging: How to Publish Your First 100 Articles
Thinking of starting a blog for your ecommerce brand? This article will help you get your first 100 articles published and keep your readers coming back for more.
Ecommerce Marketing
Mar 20, 2022
Live Selling: A Guide To Using Social Media To Boost Online Sales
Live selling has the power to bring in serious sales for your ecommerce store. Use this guide to get started and learn live selling best practices.
Product
Mar 18, 2022
6 Ways To Use Privy’s Smart Segment For Engaged Contacts
Your engaged contacts are the perfect place to get started with segmentation. Steal these 6 ideas to start sending emails to the most engaged members of your audience with Privy.
Holiday
Mar 17, 2022
12 Women’s History Month Marketing Campaign Ideas (with Examples)
March is Women's History Month. Which means you can build marketing campaign for your store. Even if you're not a woman-owned brand. Here are 12 campaign ideas (with examples) to inspire you this Women's History Month.
Holiday
Mar 08, 2022
9 St. Patrick’s Day Marketing Campaign Ideas (with Examples)
March is jam-packed with holidays you can build marketing campaigns around. Here are 9 St. Patrick's Day campaign ideas (with examples) to inspire you.
Website Conversion
Feb 22, 2022
9 Simple Shopify Hacks to Boost Sales In 2022
Turns out small tweaks can have a BIG impact when it comes to boosting sales for your Shopify store. Here are 9 hacks to help grow your audience and increase sales.
Email Marketing
Feb 17, 2022
6 Mistakes That Hurt Email Deliverability (And How to Fix Them)
Email marketing can be an incredibly powerful revenue machine for ecommerce stores. But only if your audience is seeing the messages you're sending. Here are 6 mistakes that hurt email deliverability and what you can do to fix them.
Holiday
Feb 14, 2022
5 March Madness Marketing Campaign Ideas (With Real Examples)
Here are five marketing campaign ideas you can run throughout March Madness. Keep the momentum going all month long!
Ecommerce Marketing
Feb 11, 2022
How To Take Product Photos: Equipment, Setup & Tips
Product photos are the lifeblood of an ecommerce store. And it's much less expensive to take your own photos than it is to hire someone else. Here's what you need to take pro level product photos.
Email Marketing
Feb 09, 2022
A Guide To Warming Up Your Sending Domain With Privy
You've set up your custom sending domain in your email service provider. Now what? It's time to warm up your sending domain in your Privy account. Here's how.
Email Marketing
Feb 03, 2022
The #1 Thing You Can do to Improve Your Email Deliverability
Email deliverability plays a massive role in your brand's success with email marketing. Luckily, there's something super simple you can do to improve deliverability ASAP.
SMS Marketing
Feb 02, 2022
What Is SMS Marketing? Get Customers to Buy from Their Phones
With much higher open rates than email, SMS marketing can be hugely beneficial. Here's what you need to know about using SMS for your ecommerce brand.
Ecommerce Marketing
Feb 01, 2022
Finding the Perfect Balance for Email & SMS Marketing
Email and SMS are incredible channels for ecommerce stores. But how should you be using them together and which messages are best for each? Here's how you can find the perfect balance.
Website Conversion
Jan 24, 2022
Conversion Rate Formula & Tips for Ecommerce Stores
Calculate your conversion rating using this simple formula, and then start improving your conversion rate with some of our best tips.
Email Marketing
Jan 20, 2022
Getting Started with Email Segmentation For Your Shopify Store
Email segmentation is an amazing way to generate sales for your Shopify store. But what is it exactly? Here's what you need to know about getting started.
Ecommerce Marketing
Jan 19, 2022
The Best 20 Shopify Apps To Grow Your Store In 2022
The Shopify App Store has thousands of tools that can help you save time and money, increase sales, and boost conversion. Here are 20 of the best Shopify apps to grow your business in 2022.
Holiday
Jan 18, 2022
18 Valentine’s Day Marketing Campaign Ideas To Love (with Examples!)
Holidays like Valentine's Day are the perfect excuse to build a marketing campaign for your business. Here are 18 Valentine's Day campaigns (with examples) to inspire you.
Email Marketing
Jan 14, 2022
1 Welcome Email Isn't Enough. Here's Why You Need A Welcome Series (with Examples).
Welcome emails are the fastest way to build trust and turn your newest subscribers into engaged customers. But one welcome email isn't enough. Here's why you need a welcome series.
Ecommerce Marketing
Jan 05, 2022
🚀 100 Shopify Marketing Tips for 2022 📈 | Privy
Building and growing your Shopify store doesn't happen overnight. But there are so many things you can do to have an impact. Here are 100 ways to grow your store in 2022 and beyond.
Holiday
Dec 22, 2021
5 Ways To Bring In Boxing Day Sales For Your Shopify Store (Plus Examples You Can Steal)
Boxing Day, December 26th is the perfect way to build on the holiday season momentum. No matter where you're based. Here are 5 campaign ideas you can steal (plus examples!).
BFCM
Dec 08, 2021
How To Keep The Momentum Going After Black Friday: Drive Sales This Holiday Season With These 15 Ideas
Black Friday might be over, but the holiday season is in full swing. And there's still time for you to drive sales for your Shopify store. Here are 15 ideas to inspire you.
Holiday
Nov 24, 2021
What Is Giving Tuesday? A Guide For Your Shopify Store
Giving Tuesday is the perfect time to show your audience that your Shopify store is more than just a business. Here's a guide to help get your campaign off the ground.
BFCM
Nov 19, 2021
6 Last-Minute Black Friday Cyber Monday Marketing Ideas To Boost Sales For Your Shopify Store
Waited til the last minute to plan for Black Friday? Here are 6 last-minute ideas you can steal to boost sales for your Shopify store this BFCM.
BFCM
Nov 12, 2021
The Ultimate Guide For The 2021 Holiday Season: A Calendar For Black Friday, Cyber Monday & Beyond
For many Shopify stores, November and December performance can make or break the entire year. Use this calendar, to stay on track for Black Friday, Cyber Monday, and beyond.
Ecommerce Marketing
Nov 10, 2021
12 Ecommerce SEO Tips for Getting More Organic Traffic to Your Store
Here are the 12 of the most actionable ecommerce SEO tips you can start testing out to begin driving more organic traffic to your website this year.
SMS Marketing
Nov 01, 2021
9 Myths About SMS Marketing Ecommerce Founders Need To Know
If you’re skeptical about adding SMS to your marketing mix, you’re not alone. But before you rush to make a judgement, you need to know about these 9 SMS marketing myths. You just might change your mind.
Ecommerce Marketing
Oct 22, 2021
5 Halloween Campaign Ideas You Can Steal
Americans are expected to spend over $10 billion on Halloween this year. Use these 5 campaign ideas to drive sales for your store this Halloween and beyond.
Website Conversion
Oct 15, 2021
How to Make Engaging Wix Popups With Privy And Boost Your Website Conversions
Popups can help you convert site visitors into subscribers and boost overall conversions on your Wix store. Use these tips to make engaging popups your visitors will love.
SMS Marketing
Sep 17, 2021
Getting Started with SMS Marketing: A Guide for Ecommerce Store Owners
Text marketing, or SMS marketing, is a fast-growing channel for ecommerce brands to engage with subscribers and drive sales. Here's a guide to getting started.
Email Marketing
Aug 26, 2021
After Signup vs. Welcome Emails: Why You Need Both For Your Ecommerce Store
After signup and welcome emails play different roles in your ecommerce marketing strategy. Here's why you need both and what you need to know about each.
Email Marketing
Jun 16, 2021
Welcome Emails 101: How To Write The Best Welcome Email
Your welcome email sets the tone for the rest of your relationship with a new subscriber. Use these tips (and examples) to make sure you're set up for success.
Email Marketing
Apr 22, 2021
Email Banner Design 101: Tips, Tools & Examples to Learn From
Your email banner should set the tone for the rest of your message while staying on brand. Use these email banner design tips, examples and tools to get yours right.
Ecommerce Marketing
Apr 13, 2021
7 Reasons Your Shopify Store Needs A Quiz (And How To Get Started)
Quizzes can help your Shopify store get leads, increase AOV, educate shoppers, and so much more. Here are 7 reasons you should have a quiz. And what you can do to get started.
Product
Apr 07, 2021
How To Grow Your Email List Fast | Privy
Email marketing should drive significant revenue for your ecommerce business. But to get there, you need to have an email list. Find out how you can grow your email list with Privy.
Email Marketing
Mar 30, 2021
How To Write Newsletters That Get Read In 6 Steps | Privy
Newsletter emails are a critical part of your email marketing strategy. Here are 6 steps for writing effective newsletters for your ecommerce business that will help you build relationships and get sales.
Email Marketing
Mar 25, 2021
5 Emails Every Ecommerce Brand Should Include In Their Welcome Series (With Examples)
When a new visitor to your store signs up for your email list, you should be sending a welcome series to welcome them. These 5 examples will help you get started.
Email Marketing
Feb 18, 2021
8 Highly Effective Ways To Segment Your Email List
Segmenting your email list means you're targeting specific people with messages they care about. And relevance = sales. Here are 8 ways to segment your emails and make more $$.
Ecommerce Marketing
Feb 04, 2021
5 Ways To Turn First-Time Buyers Into Repeat Customers
Existing customers are 9x more likely to convert than first-time buyers. So if you're looking for ways to turn first-timers into loyal customers, here are 5 tips to help.
Website Conversion
Jan 26, 2021
Master vs. Unique Coupon Codes: Why You Should Switch To Unique Codes ASAP
If you have a Shopify store, you have two types of coupons to choose from: master and unique codes. Here's why you should switch to unique codes ASAP.
Ecommerce Marketing
Jan 21, 2021
5 Shopify Apps You Need To Increase Your Average Order Value
The formula for growing your Shopify store is simple. But that doesn't mean it's easy. These 5 Shopify apps will help you increase your average order value and grow your brand.
Ecommerce Marketing
Dec 22, 2020
4 Secrets For Building An Amazing 404 Page For Your Shopify Store (And 2 Brands To Inspire You)
404 errors aren't the end of the world for your Shopify store. But you should use them to create an awesome experience for your visitors. Here are 2 brands you can steal from.
Email Marketing
Dec 10, 2020
How To Make Money While You Sleep: The 3 Automated Emails Your Shopify Store Needs
Automated emails can drive sales for your Shopify store while you sleep. Here are the 3 you need to set up today to start making money 24/7.
Email Marketing
Dec 08, 2020
Introducing Customer Winback and Purchase Follow-Up Emails For Shopify Merchants: The Easiest Way To Drive Repeat Purchases With Privy Email
80% of Shopify merchants’ profits come from repeat customers. Customer winback and purchase follow-up emails will help you drive repeat sales for your ecommerce store. Here's how.
List Growth
Dec 04, 2020
Why You Should Be Using Tabs With Your Popups: How One Brand Got an Extra 1k Subscribers in 30 Days
Using tabs with your popups can work wonders when it comes to growing your ecommerce email list. Here's how tabs helped one brand land 1,000 extra subscribers in just 30 days.
Website Conversion
Dec 01, 2020
The Welcome Popup Playbook That Will Help You Convert 5% Of Traffic
In ecommerce, converting your site visitors into customers is gold. This welcome popup playbook will help you convert more visitors into subscribers and eventually, customers. Here's how.
BFCM
Nov 19, 2020
Black Friday 2020 Email And Offer Examples You Can Steal From These 7 Brands
If you're looking for Black Friday email examples, look no further. Check out these BFCM emails and offers from 7 ecommerce brands. And steal some ideas for your own campaigns.
Ecommerce Marketing
Nov 17, 2020
How To Set Up A BFCM Offer On Your Shopify Website Using Privy (Step-By-Step Instructions)
If this is your first Black Friday/Cyber Monday, you’re not alone. Here's the #1 campaign you need to set up on your Shopify store to help drive sales and grow your email list.
Ecommerce Marketing
Nov 16, 2020
Make Your Privy And Klaviyo Integration Even More Powerful With This One Tip
Thousands of ecommerce brands combine the power of Privy and Klaviyo to grow their email lists and send their emails. Here's how to make that integration even more powerful.
Nov 13, 2020
BFCM Bootcamp: 5 Steps To Launching An Insanely Successful Black Friday Campaign
This BFCM Bootcamp includes tips, stories from founders, and actionable advice to help you run a killer BFCM campaign. Here's everything we learned.
Ecommerce Marketing
Nov 12, 2020
BFCM Bootcamp: How Inked Gaming Drove A Month’s Worth Of Sales Last BFCM Weekend (And What They Have Planned This Year)
Inked Gaming drove a month's worth of sales last BFCM weekend. This is what they learned and what they have planned to have an even bigger 2020.
Ecommerce Marketing
Nov 11, 2020
BFCM Bootcamp: It’s This Founder’s First BFCM Selling On Shopify. Here’s What He Has Planned.
Connor Gross has been selling online for years. But this is his first BFCM on Shopify. Here are the offers, emails, and displays he's using to drive sales.
Ecommerce Marketing
Nov 10, 2020
BFCM Bootcamp: The 6-Email Playbook And Display Types You Need To Prep Now
Black Friday/Cyber Monday is the time for email to shine. This 6-email playbook and small edits to the onsite displays you already have, will help you build hype and drive sales this holiday season.
Ecommerce Marketing
Nov 09, 2020
BFCM Bootcamp: Lessons from 2019 And The 3 Offer Types You Need To Know
If you're feeling behind on your BFCM planning, you're not alone. And there's still time. Here's what we learned from last year's holiday season and 3 offers you can steal.
Website Conversion
Nov 06, 2020
The Conversion Rate Basics Every Shopify Store Needs To Nail
Conversion rates for ecommerce stores tend to be depressingly low. But there's plenty you can do to improve them. Here are the basics you need to nail first.
Email Marketing
Nov 03, 2020
The 3-Email Purchase Follow-Up Sequence You Should Launch Today
Sending your customer a confirmation email won’t be enough to grow your brand. This 3 email order follow up sequence will personalize your brand and can guarantee that customers will come back to you.
Ecommerce Marketing
Oct 29, 2020
The 4 Biggest Mistakes Shopify Stores Make During BFCM
To have an insane BFCM that's going to set you up for success into 2021, you need to avoid the 4 biggest mistakes Shopify stores make. Here they are.
Ecommerce Marketing
Oct 27, 2020
BFCM 2020 Secret Weapons: The Offer, Distribution & Landing Page Ideas You’ve Gotta Try
Ecommerce expert, Nik Sharma, shared some BFCM secrets from past years that will help you have a record-breaking 2020. Check out his favorite offer, distribution tactics, and landing pages.
Email Marketing
Oct 20, 2020
5 Ways To Grow Your Email List Fast (Without Spending A Fortune)
Email marketing is the lifeblood of your ecommerce business. But to be able to drive sales with email, you need to have a list. Here's how to grow your email list fast.
Ecommerce Marketing
Oct 15, 2020
How To Have An Epic Black Friday Cyber Monday in 2020: 5 Ways To Prepare Over The Next Month
Black Friday/Cyber Monday 2020 is on pace to be record-breaking. Here are 5 things you can do over the next month to set yourself up to have an epic holiday.
Ecommerce Marketing
Oct 01, 2020
Are You Ready For Black Friday Cyber Monday? We Asked Privy Merchants How They Prepare. Here's What They Said.
Ready or not, Black Friday/Cyber Monday 2020 is coming. Are you ready for it? We asked Privy merchants what they're doing to prepare. Here's what they said.
BFCM
Sep 29, 2020
12 Of Our Customers’ Best Campaigns Ever (And Tips to Steal For Your Best BFCM Yet)
Last year on BFCM, Shopify merchants sold $2.9+ billion. Here are some of our team’s best campaigns yet, with tips to give you record-shattering sales.
Website Conversion
Sep 24, 2020
7 Ways To Increase Average Order Value (Shopify Hacks)
One of the easiest and often overlooked opportunities in ecommerce marketing is average order value. With BFCM just around the corner, use these 5 tips to increase your AOV. Your Shopify store will raring to go in time for the holiday season.
Ecommerce Marketing
Sep 22, 2020
6 Winning Marketing Ideas You Can Steal. The Best Campaigns These Experts Have Ever Run.
Launching a winning marketing campaign doesn't have to take months or cost thousands. These 6 experts prove it with ideas you can steal the next time you're stuck.
Cart Abandonment
Sep 17, 2020
Why Customers Aren’t Finishing Their Orders (And 3 Ways To Change That Before The Biggest Shopping Season Of The Year)
Customers buy from brands they know and trust. Here are 3 tips to set yourself up for a blow-out holiday sales season this Black Friday/Cyber Monday.
Email Marketing
Sep 15, 2020
How To Send Cart Abandonment Emails For Shopify: The 4-Email Playbook You’ve Gotta Nail
A lot of brands out there aren't sending any reminders to people who abandon their carts. Here's a 4-part email series to help you get started.
Website Conversion
Sep 10, 2020
4 Types of Shopify A/B Testing to Run for Online Shopify Stores
Gone are the days of guess and check. With Privy’s A/B test functionality, you don’t have to worry about writing the best headline every time.
Email Marketing
Sep 03, 2020
Guide to Order Follow Up Emails | Privy
Repeat customers are 9 times more likely to convert than a first-time shopper. Here are the 4 types of order follow-up emails that help you sell more and turn one-time buyers into loyal customers.
Email Marketing
Sep 01, 2020
18 Examples of Killer Emails that Drive Sales on Shopify (And The Types Of Emails You Need To Be Sending)
Email marketing is the #1 way to drive sales for your Shopify store. Here are 18 examples of ecommerce marketing emails (and the types of emails you need to be sending).
Ecommerce Brands
Aug 27, 2020
Should You Offer Free Shipping? Here’s Why Ecommerce Merchants Are Using A Free Shipping Bar To Sell More and Increase Store Conversion
Should your store be offering free shipping? Here's how small brands are using Free Shipping Bars to increase their average order value and lower abandoned carts.
Email Marketing
Aug 20, 2020
You Built An Email List. Now What? How I’m Turning My 4,244 Email List Into Sales For My Shopify Store.
You're capturing emails on your site. So what kinds of emails should you be sending now? Here's a 3-part email series that will help you turn subscribers into sales.
Email Marketing
Aug 13, 2020
Why Email Marketing Matters For Ecommerce Businesses: 7 Reasons To Start Sending Emails Today
Email is the single most powerful tool you can leverage to grow your ecommerce business. These 7 reasons will convince you to start sending emails today (if you're not already).
Website Conversion
Aug 04, 2020
10 Ways To Increase Your Conversion Rate: How Some Of The Best Ecommerce Brands Have Done It
Most online stores convert less than 3% of traffic into subscribers or customers. But these 10 tips will help you increase your conversion rate and make more money.
Jul 31, 2020
Introducing Privy Convert’s Free Shipping Bar – Increase Your Average Order Value (Without Paying For Another Shopify App)
Everyone wants free shipping, and they are willing to pay more to get it. So here's how you increase your average order value without having to get more traffic.
Email Marketing
Jul 21, 2020
How Long Should An Email Be? Email Length Guide | Privy
How long should your marketing emails be? We get this question a lot. These 9 tips will help you find the perfect length for your brand.
Email Marketing
Jul 16, 2020
How I Grew My Email List By 598 New Contacts In 5 Days (From Just One Privy Campaign)
Growing your email list doesn't have to take months or years. With the right campaign, you can capture hundreds of new subscribers in days. Here's how.
SMS Marketing
Jul 09, 2020
How To Launch A Product Using Text (And Run Your Most Successful Campaign Ever)
Your next product launch should include text marketing. Here’s a quick primer about how you can make it happen and have your most successful campaign ever.
List Growth
Jul 07, 2020
Mobile Popup Best Practices: 9 Tips For Designing Popups That Convert
If you don't have popups that are specifically designed for mobile, you're missing out. These best practices for creating mobile popups will help you capture more emails and drive more sales.
Email Marketing
Jun 23, 2020
What To Offer In A Cart Recovery Campaign: 9 Secrets For Turning Browsers Into Buyers
70% of online shoppers abandon their carts for one reason or another. But these 9 secrets will teach you what to offer in a cart recovery campaign.
Expertise
Jun 18, 2020
Best Shopify Stores: DTC Drink Brands With Sites You Need To See
These DTC drink brands will inspire your ecommerce site no matter what kind of products you sell. Here are some of the best Shopify stores to guide you.
SMS Marketing
Jun 11, 2020
Text Campaign Tips & SMS Marketing Strategies
Not sure how to get started with text marketing? Here’s what you need to know to jumpstart your text marketing strategy and build an effective campaign.
Ecommerce Marketing
Jun 04, 2020
Shopping Online? Here Are 50 Black-Owned Ecommerce Brands To Support Right Now
We're committed to supporting black-owned brands today and every day. Here are 50 black-owned bands you can shop from your couch.
Website Conversion
Jun 01, 2020
6 Types of Popups & Popup Campaigns That Convert
Pop ups can be used to collect emails, increase average order value, guide visitors, and drive sales. Here's how to design pop ups that convert.
Expertise
May 28, 2020
The Ecommerce Brands To Copy For SMS, Email, Social And Site Design (That We Stole From Nik Sharma)
Nik Sharma shared tons of brands he loves for SMS, email, social, and overall site design. And we did a deep dive on all of them so you can steal their ideas.
Expertise
May 26, 2020
How Chubbies Uses Comedy To Build A Base Of Die-hard Customers
Chubbies understands their audience perfectly. So they know exactly what kind of content will make their customers laugh on every channel. Here's how they do it.
Email Marketing
May 25, 2020
The 8 Types Of Emails Every Ecommerce Business Should Send
Email should generate 30-40% of revenue for ecommerce brands. Here are 8 types of emails to send to help you get there.
SMS Marketing
May 19, 2020
3 Recipes For Growing Your Business With Text Messages
Getting your SMS strategy off the ground isn’t as complicated as you might think. Here are 3 recipes to get you started using tactics you already know.
Expertise
May 15, 2020
Bombas’ Path To $100M In Sales (And What They Learned About Ads Along The Way)
Today Bombas is a $100M brand. But when they first started out, their marketing budget looked a little different. Here's how they scaled with ads.
Product
May 14, 2020
Introducing Unique Coupons In Privy Email Newsletters – Add More Control To Your Discounting Strategy
Now you can automatically include a unique coupon code for each recipient in your newsletter emails.
Expertise
May 12, 2020
How Winc Became One Of The Fastest Growing Wineries In The World
Unlike traditional winemakers, the Winc team crafts recipes based on customer feedback. This approach has landed them more than 500K customers. Here's how.
Expertise
May 07, 2020
How Asos Built A Fashion Juggernaut With Inclusive Marketing
ASOS attracts shoppers of all kinds with inclusive marketing. Here's how their collaborative approach makes their brand approachable for everyone.
SMS Marketing
May 05, 2020
The Rise of Text Message Marketing And Why It Matters
Text message (SMS) marketing is here. And the brands that are slow to adopt are missing a huge opportunity. Here's why you should get on board.
Expertise
May 01, 2020
Nik Sharma’s Playbook For Launching A DTC Brand
Nik Sharma is known as 'the DTC guy.' He's helped big-time ecommerce brands like Haus and Brightland launch successful businesses. Here's his playbook.
Expertise
Apr 30, 2020
How Allbirds Built A $1.4 Billion Company With A Sustainable Sneaker
Most sustainable brands focus their marketing around being environmentally conscious. But Allbirds focused on the product first. And it paid off big time.
SMS Marketing
Apr 27, 2020
SMS Marketing Laws: The Rules & Regulations You Must Know
It's no secret that SMS open rates are significantly higher than email open rates. But if you're just getting started, there are a few rules you need to know.
Ecommerce Brands
Apr 09, 2020
🛒 Top 100 Small Ecommerce Brands [2021] | Privy
Looking for small ecommerce brands to support from your couch? Here are 100 brands that will take quarantine life to another level.
Website Conversion
Apr 08, 2020
The Top 10 Marketing Plays For Small and Growing Ecommerce Brands That Want To Sell More Stuff On Their Shopify Stores
We talk to hundreds of small and growing ecommerce brands every day. And over the last 5 years we’ve discovered there are a few very successful tactics in converting new visitors into buyers and driving repeat business with those buyers.
Expertise
Mar 18, 2020
How Bombas Built A $100 Million Brand By Giving Away Socks
Bombas built a $100M business by giving back. They were able to strike the right balance between mission and product to make it happen. Here's how.
Ecommerce Marketing
Mar 10, 2020
75 Books, Podcasts, Blogs, and People to Follow to Inspire Your Shopify Marketing Strategy
If you want to learn how to grow your Shopify store, you have to search for blogs, podcasts, and books to get you there. Here's your go-to resource.
Email Marketing
Mar 05, 2020
Email Marketing Benchmarks 2020: Average Open Rate & More
Do you have a solid email marketing strategy? These benchmarks from Mailchimp, Campaign Monitor and Get Response will give you a sense of how you stack up.
Email Marketing
Mar 03, 2020
How To Turn New Subscribers Into Paying Customers With Val Geisler's Dinner Party Strategy
Val Geisler's Dinner Party Strategy will change the way you approach your welcome series for new subscribers. Treat them like guests in your home and reap the benefits.
Ecommerce Brands
Feb 26, 2020
3 Ecommerce Brands Who Have Nailed Text Message Marketing
These 3 brands found a way to use text messaging to send customers the right message at the right time without annoying them. Here's how they did it.
Product
Feb 25, 2020
Introducing Privy Text: The Easiest Way To Drive More Online Sales With Text Message Marketing
Privy Text will help you turn text messaging into the #1 sales channel for your online store. We created 3 essential recipes that'll help you get started.
Expertise
Feb 19, 2020
4 Food Brands Crushing Ecommerce Marketing & What You Can Learn From Them
Culinary brands have had to change their marketing to appeal to one of the fastest growing markets: millennial foodies. Here's four strategies from some of the top food and drink brands in 2020.
Expertise
Feb 11, 2020
How Glossier Built a $1.2B Brand Off The Back of Content
Most bloggers don’t expect their site to turn into a $1.2 billion business. But that’s exactly how Emily Weiss created the beauty brand Glossier. Weiss’ secret? She values...
Ecommerce Marketing
Dec 16, 2019
How To Create an Ecommerce Marketing Funnel | Free Template
Learn exactly what an ecommerce marketing funnel is, the several stages included, and get a step-by-step guide to how you can create your own.
Nov 22, 2019
10 Last Minute Marketing Tips for Black Friday and Cyber Monday
Big box stores have been preparing for BFCM for months, but most small business are still working on campaigns to have their most successful BFCM ever.
Nov 11, 2019
The Best Shopify Stores Use These 10 Key Strategies for Growth
What do all of the best Shopify stores have in common? They are all employees these 10 techniques.
Website Conversion
Nov 04, 2019
10 Best Popup Designs That Will Boost Conversions [2021]
Here are ten pop up and website design trends we predict will make their mark this year and help convert more visitors on your site.
Oct 25, 2019
4 Set It and Forget It Conversion Campaigns for the Holiday Shopping Season
The holiday season can feel overwhelming for merchants. Here are 4 simple onsite campaigns to help you capture more visitors and more sales this BFCM.
Ecommerce Marketing
Oct 07, 2019
Ecommerce Behavioral Targeting 101 | Privy
Learn how to use behavioral targeting to drive more sales via onsite displays, email, and Facebook ads. Includes 11 real-world marketing examples.
BFCM
Sep 05, 2019
Black Friday Banner Ads: 5 Design Tips [+ Free Templates]
Learn how to design the perfect Black Friday banner ad with real-world examples and free banner templates for the 2019 holiday season.
Ecommerce Marketing
Aug 29, 2019
Shopping Cart Abandonment: Top Reasons & 4 Ways to Reduce
What are shopping carts abandoned? Let's discuss the key reasons they're abandoned and how to stop abandonment before it happens.
Aug 27, 2019
6 Upsell Tactics to Increase Your Average Order Value
How do you increase average order value? Here are six really simple tactics that will make an impact to your AOV almost immediately.
Ecommerce Marketing
Aug 12, 2019
Influencer Marketing: 10 Examples to Inspire Your Social Media Strategy
Instagram is one of the most powerful tools in any ecommerce marketer's tool belt. Learn how to use influencer marketing to grow your brand and audience.
Aug 09, 2019
Introducing New Integrations for Iterable, Emarsys, and Listrak
We’re excited to announce three new integrations designed to allow more established businesses who rely on Iterable, Emarsys, or Listrak as their email providers to use Privy Growth to grow their email list, reduce abandonment, and drive new sales for their online stores.
Ecommerce Marketing
Aug 07, 2019
Ecommerce Revenue & Google Analytics | Privy
We put together a list of key revenue metrics you should be paying attention to. You’ll find out how to calculate and track them in Google Analytics.
Jul 30, 2019
How to Reduce Shopping Cart Abandonment [Video]
Over 72% of merchants identify cart abandonment to be one of their top challenges. Here's the secret to saving more carts!
Jul 17, 2019
Introducing Revenue Reporting
Now, you can measure the revenue generated across all of your on-site display campaigns, abandoned cart emails, and order follow-up emails within Privy.
Jun 11, 2019
11 Insightful Email Marketing Statistics
Email marketing isn't dead. In fact, it's more effective than ever. Here are 11 email marketing statistics to enlighten you and help up your email game.
Website Conversion
May 17, 2019
What are UTM Parameters and How Do They Work?
Learn what a UTM code is and how to use UTMs to track where your website visitors come from in this easy-to-follow guide to UTM parameters.
Ecommerce Marketing
May 03, 2019
10 Simple Instagram Ad Tips for Ecommerce
Instagram is one of the most important marketing channels for ecommerce merchants. Here are 10 tips to optimize your Instagram ads for maximum conversion.
Apr 26, 2019
Ecommerce Discount Strategies: How to Craft an Offer Shoppers Can't Refuse
Here are the most critical factors when it comes to deciding on an offer as well as the difference between unique coupon codes and master coupon codes.
Apr 16, 2019
5 Automated Emails Your Ecommerce Store Needs to be Sending
The right email marketing strategy can help you build a beloved brand, drive initial and repeat sales, and recover more abandoned carts. Here are 5 automated emails you should be sending.
Apr 11, 2019
Introducing Purchase Follow-Up Emails
Now introducing order follow-up emails, available for all Privy customers with our Automate plan. Check out the video or keep reading to learn more about this exciting new feature!
Apr 04, 2019
Email Marketing Tactics To Win Back Lost Customers
What should you do once a shoppers abandons? Here are several best practices around abandonment emails, both cart and checkout, paired with tactics and examples for incentivizing subscribers to take that final step and buy.
Mar 15, 2019
You’ve Got Their Email, Now What? Best Practices For Converting Browsers Into Buyers
Capturing emails and growing your list is critical. But what you do with those emails is even more important. Cory Smith at Metric Digital discusses best practices for converting shoppers browsing your site into loyal customers.
Feb 26, 2019
Customer Spotlight: 3 Onsite Campaign Ideas to Engage Shoppers
In this month’s customer spotlight, we highlight three companies that are using Privy to go above and beyond to connect to their audience.
Product
Feb 10, 2019
Introducing Spin to Win: The New Highly Engaging Campaign Type
Spin to Win Campaigns are on Privy. A Highly Engaging Campaign Type. Start collecting more emails. Wheelio style Pop Ups are now available! It has become one of our top performing campaigns because shoppers love the gamification being added to the buying process.
Ecommerce Marketing
Jan 29, 2019
Checkout Abandonment vs. Cart Abandonment [How to Solve!]
Abandoned cart emails are critical components of any cart recovery strategy. There's a difference between cart abandonment and checkout abandonment.
Jan 14, 2019
6 Onsite Campaign Ideas to Engage Returning Visitors in 2019
Repeat visits mean a shopper is highly engaged. So your onsite messaging should be catered to them in order to get them to make repeat purchases. Here are 6 onsite campaign ideas to engage returning visitors.
Cart Abandonment
Jan 09, 2019
How to Build a Powerful Abandoned Cart Email Series
How many abandoned cart emails should you send? Here's three examples that you can incorporate to your ecommerce store, today! Read this post to learn the answer and what each email should contain to drive people back to your store to finish their purchase.
Nov 19, 2018
The Forgotten Power of Integrated, Embedded Sign Up Forms
Learn how using embedded forms can help you recover more abandoned carts and drive sales for your online store.
Nov 16, 2018
Why You Should Use Unique Coupon Codes For Your Black Friday Sale
Learn how unique coupon codes can help you drive urgency and reduce risk this holiday season.
Nov 08, 2018
How to Drive Urgency For Your Holiday Sale
One of the keys to running a successful Black Friday sale is to create a sense of urgency for your buyers. Here are a few ways we’ve seen merchants successfully drive urgency on their site.
Nov 07, 2018
How to Optimize Your Ecommerce Store for the Mobile-First Index
In 2018, 52.2 percent of all website traffic worldwide was generated through mobile phones. Here's how to optimize your ecommerce store for Google's mobile-first index.
Nov 05, 2018
How to Run an Upsell Campaign on Your Ecommerce Store
What is upselling? What is an upsell app? How do I add an Upsell campaign to my ecommerce store? Learn how to easily create a powerful Upsell / Add to Cart display using new Privy functionality.
Nov 01, 2018
How to Use Customer Reviews in Your Marketing Strategy
Customer reviews are essential to any business’s marketing strategy because consumers are
taking the time to research products before they purchase.
Oct 19, 2018
Three Creative Ways to Use Spin to Win Campaigns
Shoppers love Spin to Win campaigns because they add gamification to the buying process. Read on for three creative ways to use Spin to Win to grow your email list and reward current customers and subscribers.
Oct 04, 2018
How to Use Order Count Targeting to Reward Loyal Customers
Learn how to use Order Count targeting for your on-site displays to engage and reward first time customers and your most loyal customers with different messages and offers.
Sep 21, 2018
Four Ways to Use the Privy: Smile.io Integration to Engage Rewards Members (Video)
A couple of weeks ago we launched our new integration with Smile.io. Since then we've been hearing a lot of excitement, but also a lot of questions about what people can do with the combination of Privy and Smile. So we put together a quick video that demonstrates a few ways you could use the integration.
