Your customers are one small nudge away from adding more items to their cart. Cross-sell popups help you automatically deliver that nudge at the right time—so you can increase sales with nothing more than the power of suggestion.
Most ecommerce brands are so busy chasing new customers they overlook one of the easiest ways to make more money from their store…
Get the people who are already buying stuff to simply buy more.
We’re not talking about targeting existing customers with promotions, ads, or other complicated tactics. Sure, those can be effective, but there’s a much simpler way to convince your customers to buy another item or two: cross-sell popups.
You just turned a $30 order into a $50 order WITHOUT offering a discount or free shipping. As an added bonus, you also gave your customer a more personal experience by delivering a helpful recommendation.
Think of the cross-sell popup as that friendly store clerk who always has the perfect suggestion for customers.
Most people use the terms upsell and cross-sell interchangeably. But there’s a big difference between the two.
Ever been to a drive-thru? Then you’ve experienced the difference between an upsell and a cross-sell:
“Do you want fries with that?”
“Do you want to supersize that?”
While upsells do exist in ecommerce, cross-sells are more common with small brands.
Need some ideas for your own upsell and cross-sell campaigns? Check out these examples from ecommerce brands using Privy Convert to increase their average order value cross-sells:
Whether you want to display your offer on a popup, flyout, or banner, Privy gives you dozens of professionally designed templates you can customize to match your store’s look and feel.
Convince your customers to click with copy and images that grab their attention. Arrange your offer exactly how you want it with our drag-and-drop editor.
Privy Convert’s integration with Shopify makes it easy to choose which item to cross-sell based on what’s in your customer’s cart.
Urban Skin RX is a clinical skin care brand that offers a full line of corrective skin care products for diverse skin tones and women of color.
Urban Skin uses onsite displays to recommend complementary products like a lip moisturizer or application sponges to customers who already have an item in their cart. Customers can add these items directly to their cart, which has helped increase their average order value.
“Even if it’s something small like sponges for our cleansing bars or a lip treatment, creating a seamless process for upselling has been critical. All the customer has to do is simple click ‘add to cart’ and those additional items are automatically added.”
If you’re like most Shopify store owners, you’re already using several apps and tools to optimize your store and market to your customers.
You’ve also probably noticed the separate monthly charges for all those apps eats into your budget fast. Not to mention all the time it takes to log into 10 different places just to get your marketing work done.
That’s why we built Privy Convert—to give you all the essential tools for growing your ecommerce brand in one place.
In addition to cross-sell popups, here are just a few of the tools you’ll have access to in Privy Convert...
Cross-sell popups let you make the perfect suggestion to customers with items in their cart...but what about the shoppers who aren’t ready to buy? Privy Convert gives you dozens of ways to capture their email address so you can bring them back again and again.
Cross-sells aren’t the only ways to get customers to spend more money at your store. Privy Convert’s Free Shipping Bar shows customers how close they are to earning free shipping, incentivizing them to add that extra item or two.
You’ve already heard of cart abandonment emails (and Privy can automatically send those, too), but with exit-intent campaigns, you can stop cart abandonment while shoppers are still right there on your site.
Use them to display a reminder or coupon when customers are about to exit your store with items still in their cart.
Check out just a few of our 18,000+ 5-star reviews in the Shopify App Store.
This is the best app for pop ups and creating your own designs! Every store needs this app. If you want to convert abandoned carts and emails captured on your website into orders, you really need Privy.
I love this! I've been using it for a few years and I love all the features on it. It helps me with everything I need and I couldn't live without it. I just used this fun "Spin to Win" feature today and I'm loving it!
Our sales have increased by a whopping 30% after downloading and implementing this app. THANK YOU, PRIVY!