Our Story
At Privy, we believe growing your online store shouldn’t be complicated or require big budgets. We started Privy with one mission: to empower every growing ecommerce business to scale faster and more profitably.
Our mission
To empower every ecommerce business to grow faster, build meaningful customer relationships, and compete with the biggest brands — all without complexity or huge budgets. We believe that every merchant deserves access to powerful marketing tools that are easy to use and actually drive results.




The Numbers
- Customers Served
- 0K+
- Sales Driven
- $0Bn+
- Employees
- 0+
- 5-star App Store Reviews
- 0K+
Investors
Funded by industry leaders.
We're fortunate to be backed by an amazing set of investors who believe in our mission.
Firms
CRV is a venture capital firm that invests in early-stage tech startups. Since 1970, the firm has invested in more than 600 startups at their most crucial stages, including Airtable, DoorDash and Vercel.
Based in New York City, Stripes is a leading growth equity firm that invests in branded consumer and enterprise companies. For over a decade, Stripes has partnered with market-leading businesses, fueling the next generation of iconic companies with services and resources that make a critical difference
Individual investors
Mike Volpe
Founding CMO, Hubspot
Ben Jabbawy
Founding CEO, Privy
Meet the team
World-class operators
At Privy, we’re a team of ecommerce enthusiasts, technologists, and marketers dedicated to helping small and medium-sized brands grow. Our leaders bring deep expertise from across the industry — and a shared passion for empowering independent merchants to succeed.
The team
Alex Persson
CEO
Spencer Norman
CTO
Craig Langan
VP of Sales
Melissa Petrarca
Head of Customer Experience
Katie Samuelson
VP of Marketing