What if your favorite store was offering 25% off TODAY ONLY? Or maybe they're running a flash sale starting right now that you CANNOT miss?

This post was originally published October 13, 2021.

Question: What’s one of the most powerful tools to drive sales this Black Friday? 

Answer: Email.

US online holiday spending topped $200 billion for the first time in 2021.

This post was originally published November 16, 2021.

This post was originally published November 25, 2020.

Black Friday is a wildly different experience for the two main parties involved. For customers,...

In 2020, holiday shoppers spent a record-shattering $10.8 billion on Cyber Monday alone, which made sense given the shift to online shopping during...

For many Shopify stores, November and December performance can make or break the entire year…

Not only do consumers plan to spread holiday cheer to others this year, but they also intend to spend money on themselves, according to a PwC study.

I’ve heard the phrase “unprecedented times” thrown around a lot lately. Here’s something truly unprecedented: Black Friday shopping during a global...

It’s time to retire the boogie boards, take your sunglasses off, and find somewhere to put down your Mai Tai, because summer has come to a close and...