I want to talk about your customers.
No, not the people that you’re advertising to on Facebook.
I’m talking about the people who have already...
We know that email is a not-so-secret weapon when it comes to expanding your customer base, frequency of purchase, and average order value. We...
Every day we talk to ecommerce founders and marketers just like you.And you know what they’re looking for every single time?How-tos for growing...
When Lisa Mattam came home to find her daughter had slathered skincare products all over her face, her first thought was, “Oh no - what are those...
Last month I turned on my first Privy Campaign.
Crowdfunding is a whole different animal than it was 10 years ago. Not only is it a place to put some rad new ideas out to the world, but it’s a...
Scaling for a typical ecommerce brand almost always includes paid ads and email.
As an ecommerce marketer (or marketer-in-training), you’re going to explore lots of different avenues to engage with your customer base. But guess...
As a bootstrapped business, Beardbrand has always had more time than money.
What’s the first thing you notice when you land on an e-commerce website? You probably pay the most attention to the photos, right? That’s because...
If you’re reading this, you know that a lot of work goes into building and maintaining an online store. You’ve spent time creating or sourcing...
100 million people pay $119 a year for Amazon Prime.
When Chris Meade had someone reach out through the chat box on their site claiming to be from The Today Show, he was convinced it wasn’t the real...
Kunle Campbell has published more than 250 episodes of his podcast, 2xecommerce.
Ecommerce marketing doesn’t have to be difficult.
After 40+ episodes, we finally found our sweet spot.
Here’s the thing.
Email marketing is one of the best investments a small business can make.
Yet, most brands aren’t sending enough emails.
The #1 reason why...
When it comes to converting traffic, many brands are skipping the basics and going straight to the advanced tactics.
Email is arguably the backbone of your entire ecommerce marketing strategy. When done right, email marketing is a surefire way to reach your...
Last week, I started at Privy full time on the product marketing team.
Kelly Vaughn learned to code when she was 11.
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