When you run an ecommerce store, building an email list is one of the most important and powerful ways to drive revenue. It gives you a direct...

This post was originally published on July 16, 2019.

This post was originally published February 2, 2021.

Valentine’s Day is right around the corner.

Welcome emails are the fastest way to build trust and turn your newest subscribers into engaged customers.

The ongoing coronavirus pandemic, inflation, and supply chain interruptions were no match for the ecommerce industry as it continued its steady...

This post was originally published on December 30th, 2020.

It’s official. Ecommerce Marketing School, our daily podcast with tactical tips to help...

In 2020, holiday shoppers spent a record-shattering $10.8 billion on Cyber Monday alone, which made sense given the shift to online shopping...

In 2021, more than half of consumers plan to do their holiday shopping at online stores, according to Statista. That’s great news for ecommerce...

The 2021 holiday season isn’t exactly the “back to normal” event we were all hoping for at this time last year. COVID-19 is far from a distant...

Black Friday Cyber Monday 2021 is poised to be even bigger than last year’s record-shattering turnout.

For many Shopify stores, November and December performance can make or break the entire year…

In 2020, global ecommerce sales generated a jaw-dropping $4.28 trillion – and that’s not a fluke. That number is expected to surge to $5.4 trillion

Not only do consumers plan to spread holiday cheer to others this year, but they also intend to spend money on themselves, according to a PwC study

There’s plenty of buzz online about SMS marketing for ecommerce brands, but there’s plenty of confusion, too.

Months in the making, our brand new e-book, Ecommerce Marketing Recipes, is here.

Digital marketers know that email design can make or break your relationship with your customers. 

Americans are expected to spend over $10 billion on Halloween this year. So if you want to generate killer sales for your ecommerce store this...

Let’s start with the bad news. You could be losing almost 90 percent of your ecommerce store’s orders to cart abandonment, according to Statista.

Ecommerce sales from Black Friday Cyber Monday (BFCM) topped $38 billion in 2020, and a huge chunk of those sales came from email marketing. In...

When it comes to driving ecommerce sales, many brands are laser-focused on social media and email marketing. But brands often overlook customers’...

Last year, we published more than 155 blog posts…