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People who show up on your ecommerce store’s homepage don’t usually get there by accident. They were attracted by an ad, a Google search, or are a...
Lauren Hall
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Email marketing is one of the most effective and direct ways to engage with your customers (and potential customers).
The best way to tell your customers about exciting discounts, promos, new products: email.
Before we get into growing your email list, it’s important to understand why you should care about email as a channel.