Deepen your customer relationships with user-friendly segmentation.
Pinpoint customers based on their shopping behavior and interests with simple yet powerful segmentation tools. Send ultra-relevant messages that keep them coming back.
Your marketing made smarter with segmentation
Drive more revenue
Personalize your marketing
No code needed
Customers love Privy
Target customers how you want, when you want
Make personalization your brand's superpower. Want to target your most valuable customers with exclusive offers? Or want to re-engage one-time buyers and bring them back to your site? Divide your list into hyper-focused audiences with segmentation that lets you deep dive into your customers’ shopping behavior. With powerful customer data and flexible conditions, you can target segments like: VIP customers with high order counts or lifetime spend Product-specific audiences Unengaged customers Shoppers who opted out of Mother’s Day emails
Target customers how you want, when you want
Make personalization your brand's superpower. Want to target your most valuable customers with exclusive offers? Or want to re-engage one-time buyers and bring them back to your site? Divide your list into hyper-focused audiences with segmentation that lets you deep dive into your customers’ shopping behavior. With powerful customer data and flexible conditions, you can target segments like: VIP customers with high order counts or lifetime spend Product-specific audiences Unengaged customers Shoppers who opted out of Mother’s Day emails
No effort needed with Privy's Smart Segments
Use our Smart Segments as your ultimate segmentation shortcut. These dynamic pre-built segments automatically populate based on your contacts’ purchase history and email engagement. Win more sales, deepen customer loyalty and boost engagement all with the click of a button. Commonly used ecommerce segments right at your fingertips including: Engaged Contacts Unengaged Contacts Current Customers Potential Customers
No effort needed with Privy's Smart Segments
Use our Smart Segments as your ultimate segmentation shortcut. These dynamic pre-built segments automatically populate based on your contacts’ purchase history and email engagement. Win more sales, deepen customer loyalty and boost engagement all with the click of a button. Commonly used ecommerce segments right at your fingertips including: Engaged Contacts Unengaged Contacts Current Customers Potential Customers
Seamlessly share information between Privy + Shopify
Our deep integration with Shopify unlocks robust targeting potential. Automatically sync data that reflects your customers’ interactions with your Shopify store to Privy. Put that data to work with flexible conditions in our segment builder. Leverage Shopify data directly in Privy like: Product purchase history Shopify Collection purchase history Shopify Tags applied to your contacts
Seamlessly share information between Privy + Shopify
Our deep integration with Shopify unlocks robust targeting potential. Automatically sync data that reflects your customers’ interactions with your Shopify store to Privy. Put that data to work with flexible conditions in our segment builder. Leverage Shopify data directly in Privy like: Product purchase history Shopify Collection purchase history Shopify Tags applied to your contacts
Need tips on segmentation?
We've got you covered.
See below for more detailsEmail Segmentation: A Beginner’s Guide for Ecommerce Brands
Email segmentation is an amazing way to generate sales for your Shopify store. But what is it exactly? Here's what you need to know about getting started.
Want Better Email Results? Try These 8 Smart Segmentation Tricks
Segmenting your email list means you're targeting specific people with messages they care about. And relevance = sales. Here are 8 ways to segment your emails and make more $$.
When to Exclude a Segment from Your Campaigns (+ Simple Tips for Email Segmentation in Privy)
Excluding a segment of contacts from certain campaigns gives you greater control who does and doesn't receive your marketing messages. Learn when and how to exclude segments from your campaigns with Privy.