Find out which SMS messages drive the best results before sending to your full audience.
Choose A/B Test SMS when creating a campaign and build up to 5 versions. Privy sends each version to a portion of your audience, measures performance, and automatically sends the winner to everyone else.
- Test different message copy, offers, images, or calls to action.
- Choose Click Rate or Order Rate as your winning metric.
- Set how long the test runs and what percentage of your audience receives each version.
Canva Integration
Bring your Canva designs directly into Privy! Connect Canva from the Integrations hub, and your Canva library will appear as a new tab anywhere you add images to emails and displays.
- Browse and import designs directly from your Canva library.
- Imported designs are saved as copies in Privy, so existing campaigns are not affected if the original changes in Canva.
- Re-import a design anytime you want to use the latest version.
Customizable Attribution Windows
Get more control over how Privy attributes revenue to your marketing.
You can now customize attribution windows for email opens, email clicks, and SMS clicks from Settings → Attribution. Set each window in hours or days based on how you want to measure performance.
You can also choose whether delivered SMS messages should receive attribution credit.
Your existing 7-day attribution windows remain the default, so nothing changes unless you update your settings. New settings apply going forward and do not change previously attributed orders.