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Ready for Your Biggest Sales Weekend Ever?

Plan, prep, and crush Black Friday + Cyber Monday with Privy’s Ultimate 2025 BFCM Prep Guide.

Black Friday isn’t won in November — it’s won in the months leading up to it.

This is your complete playbook for making BFCM 2025 your most profitable yet. We’ll walk you step-by-step through everything that separates the top-performing brands from the rest — from list growth and segmentation to automation and post-purchase retention.

Inside the guide, you’ll learn how to:

  • Grow your email + SMS list early with high-converting popups and embedded forms.
  • Segment smarter to send the right message to every customer.
  • Optimize your site for speed and conversions before traffic surges hit.
  • Craft irresistible offers that drive higher AOV — not just deeper discounts.

Plus — get bonus insights on 2025’s biggest ecommerce trends, from AI-driven personalization to zero-discount strategies that still convert.