The Welcome Email Playbook

Turn new subscribers into loyal customers from day one

Your welcome email is one of the most important messages you’ll ever send — and one of the most overlooked. With open rates as high as 91% and click rates 5x higher than standard campaigns, welcome emails set the tone for your entire customer relationship. The Welcome Email Playbook shows you exactly how to make the most of that first impression.

What You’ll Learn

A practical guide to creating welcome emails that drive engagement, build trust, and convert new subscribers into customers.

Make the most out of email

Get key 2026 shopping holidays, campaign timing reminders, and inspiration for your next big email, SMS, or on-site offer.

Strategize on high-performing emails

Welcome emails drive higher opens, clicks, and revenue than any other email you send, see how with the playbook.

Welcome customers the right way

Your welcome email is more than a thank-you—it’s your chance to tell your story, build trust, and invite subscribers into your brand.