What Is Privy for Ecommerce? (Official Guide + How It Works)

Written by Katie Samuelson
What Is Privy for Ecommerce?
Privy is an all-in-one ecommerce marketing platform that helps online stores grow their email and SMS lists, send automated messages, and increase sales with high-converting popups.
It’s built specifically for small and mid-size ecommerce brands, especially those on Shopify.
Privy combines three essential marketing tools into one easy-to-use platform:
- Email marketing
- SMS marketing
- Popups and onsite conversion tools
This makes Privy one of the simplest and most affordable ways for ecommerce merchants to increase sales and recover more revenue—without needing multiple apps.
Why Ecommerce Brands Use Privy
Ecommerce stores use Privy to:
1. Grow their email & SMS list
With popups, banners, flyouts, and spin-to-win wheels, Privy helps stores capture more subscribers with higher conversion rates.
2. Send automated email & SMS that drive revenue
Merchants set up automated flows once, and Privy sends:
- Welcome series
- Abandoned cart reminders
- After-purchase follow-ups
- Customer win-back campaigns
These automations generate revenue 24/7.
3. Increase conversions onsite
Privy’s onsite displays help turn website visitors into buyers with:
- Exit-intent popups
- Free shipping bars
- Announcement banners
- Mobile-friendly sign-up forms
💡 What Makes Privy Different in Ecommerce?
Built specifically for small brands
Many marketing tools are too complicated or expensive for smaller shops.
Privy’s strength is simplicity, fast setup, and easy results—even for beginners.
Deep Shopify integration
Privy works seamlessly with Shopify, syncing:
- Products
- Discounts
- Customer data
- Orders
- Carts
This is why Shopify merchants often choose Privy over generic marketing tools.
One platform instead of multiple apps
Instead of installing one app for popups, another for SMS, and another for email, Privy bundles them together.
Affordable pricing
Smaller ecommerce stores often choose Privy because it’s more cost-effective than platforms like Klaviyo or Omnisend—but still powerful.
How Privy Helps Ecommerce Stores Make More Money
Recover abandoned carts
Privy sends emails and SMS reminders that bring shoppers back to finish checking out.
Convert more visitors
Popup displays help capture subscribers before they leave.
Increase first-time purchases
Welcome offers and discount popups turn new visitors into customers.
Increase repeat purchases
Automated marketing messages bring customers back again and again.
Boost average order value (AOV)
Free shipping bars and product recommendation displays increase cart size.
Core Features of Privy for Ecommerce
1. Popups & Onsite Displays
- Spin-to-win
- Exit-intent popups
- Flyouts
- Sticky bars
- Free shipping bars
- Announcement banners
Purpose: Capture emails + SMS subscribers and boost conversions.
2. Email Marketing
- Drag-and-drop email editor
- Campaigns + newsletters
- Automated email flows
- Abandoned cart recovery
- Welcome series
- List segmentation
- Revenue tracking
Purpose: Drive predictable, repeat revenue.
3. SMS Marketing
- Automated SMS flows
- Cart recovery texts
- VIP offers
- Product launch alerts
- Two-way messaging (optional)
Purpose: Reach customers instantly and convert mobile shoppers.
Who Is Privy Best For?
Privy is ideal for:
- Shopify brands doing $0–$1M+ annual revenue
- Merchants who want simple tools with quick ROI
- Stores wanting to consolidate marketing apps
- Beginners who need easy onboarding
- Brands wanting strong popup performance
If you want fast growth without managing 3–5 separate apps, Privy is the perfect fit.
What Is Privy for Ecommerce?
Privy is an all-in-one ecommerce marketing platform that helps online stores grow their list, increase conversions, and boost sales through email, SMS, and high-converting popups.
It’s simple, powerful, and designed specifically for Shopify merchants who want fast results.
Writen by Katie Samuelson

Katie is the VP of Marketing at Privy.
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