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Published on Aug 13, 2025

Big News: New Privy Features Are Here to Help You Convert More Visitors and Drive More Sales

Written by Katie Samuelson

At Privy, we know that running an ecommerce business isn’t easy. You’re juggling a million things—inventory, fulfillment, marketing, customer support—and probably doing it all without a huge team.

That’s why we’ve spent the last six months building features that make marketing simpler and more effective for growing brands like yours.

Today, we’re excited to officially roll out a brand-new suite of tools designed to help you grow faster, convert more site visitors, and drive more sales—without adding hours to your to-do list.

Let’s dive into what’s new.

Popups & Displays: Redesigned for Maximum Conversions

We rebuilt our pop-up builder from the ground up to give you more flexibility and power. What’s new:

  • Multi-Step Forms for collecting email, SMS and other fields
  • Mini-Quizzes to boost engagement and personalize offers
  • Custom Fields so you can collect exactly the data you need
  • Intuitive Design System to launch faster

Want to show different offers based on UTM parameters, scroll, exit-intent, or page visits? Now you can with our Smart Triggers.

SMS & MMS Composer 2.0: Fast, Flexible, and Visual

Text your customers like a pro.

  • Send rich MMS messages, including product images and Vcards
  • Use a streamlined composer to launch campaigns in minutes
  • Track performance with our revamped SMS dashboard

And with credit-based pricing, you only pay for what you send. No more worrying about list size.

Meet Privy Flows: Your New Automation Powerhouse

We’ve replaced Privy Automations with something even better: Privy Flows. Now you can trigger emails and SMS in the same Flow based on extensive customer behavior—like signups, cart abandonment, or purchases. Here are some of the features you’ll love:

  • Modern, intuitive visual editor
  • Trigger and audience filters for personalization

Split Flows to send different emails to different customer types—all in one automation.


New Campaigns Template Library

Not sure where to start? We’ve got your back.

With Privy’s new Campaign Templates Library, you can launch high-converting campaigns in minutes—no strategy sessions or design skills required. Just pick a template, customize it to fit your brand, and go live. Choose from proven, prebuilt templates like:

  • Abandoned cart recovery – Bring back shoppers who almost bought
  • Welcome series – Make a strong first impression with new subscribers
  • VIP offers – Reward your top customers with something special

Just plug in your content and hit publish. You’re not just building campaigns—you’re putting your store on the short list for serious sales growth.

Let’s Grow Your Store—Together

Whether you’re just getting started or scaling fast, Privy’s new features are built to help you grow.

Want to stay updated on all of the newest Privy features? Sign up for our monthly newsletter below.

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Writen by Katie Samuelson

Katie is the VP of Marketing at Privy.

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