Double Down on Growing Your Email List Ahead of BFCM
Written by Katie Samuelson
We’re heading into what’s supposed to be the busiest (and craziest) Black Friday/Cyber Monday (BFCM) ever.
Which means there’s a ton of opportunity.
But also more competition than ever before.
So what should you be focusing on in the weeks leading up to the holiday?
Common Thread Collective’s VP of Marketing, Aaron Orendorff, works with DTC brands every single day.
And pulled together this ridiculous swipe file of 400+ ecommerce holiday campaigns.
So we asked for his BFCM tips and lessons. Here’s what we learned.
You can tune in above👆 on Apple Podcasts or anywhere you get your podcasts.
Writen by Katie Samuelson
Katie is the VP of Marketing at Privy.
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