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Class #1 Email Teardown: How to Write Abandoned Cart Emails that Actually Work with Paul Ledoux from LDX Marketing

Email is one of the most effective ways to reduce cart abandonment and bring customers back to complete their purchase. But let's face it -- we also get a lot of email and most of it is easy to ignore.

That's why we invited Paul Ledoux, principal marketing consultant at LDX Marketing, for a live feedback session to help you write better abandoned cart emails.

  • Paul gave feedback on six different abandoned cart emails and shared tips on:
  • The benefits of highlighting products in abandoned cart emails
  • Writing copy that drives urgency
  • When and how to use discounts in your abandoned cart emails
  • Creative ways to catch people's attention and bring them back

 


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