<img height="1" width="1" style="display:none;" alt="" src="https://px.ads.linkedin.com/collect/?pid=1360553&amp;fmt=gif">

    How To Increase Your Average Order Value: Secrets From The Masterminds at DBNY

    By Lauren Hall
    1 minute read

    Porto’s Bakery, a family-run, LA-based business, has been around for 44 years.

    And when they changed their minimum order value, the amount customers are required to have in their carts before checking out, from $15 to $30, AOV quadrupled.

    And it has stayed that way through massive scaling.


    Now they’re a Cinderella story, but these are exactly the kinds of projects they work on day in and day out at DBNY.

    Here are the AOV secrets they’ve learned along the way.

    You can tune in above👆 on Apple Podcasts, Spotify, Stitcher, or anywhere you get your podcasts.

    On this episode, you’ll learn:

    • How one brand quadrupled their average order value (AOV)
    • The (almost) surefire way to increase AOV.
    • 2 brands with 🔥 bundling strategies.
    • The math you need to know cold before testing new offers.

    What to listen for:

    • [3:09] What is AOV and why is it so important to growth?
    • [4:46] How to balance discounting with a consistent AOV.
    • [9:59] Go-to plays to increase AOV?
    • [15:43] AOV success stories.
    • [21:33] Why a dollar amount discount might perform better than a percentage off.
    • [32:07] Why bundling can have such an impact on AOV.
    • [40:03] How Privy can help you increase AOV.

    Links to love👇👇

    Topics: Ecommerce Brands Website Conversion Podcast

    Try Privy For Free Today

    Sign up now to start your 15-day free trial. Pricing starts at $15/month after the trial ends.

    No credit card required.

    Remains free for any store under 5,000 monthly page views.