Insights, observations, and stories from the front lines of ecommerce and online marketing

Introducing the Marketer's Guide to Mobile Conversion

If you have a growing ecommerce business, your mobile strategy is critically important to your success. In the US alone, more than 160 million people have made a purchase with their mobile device.

Simply put, your shoppers’ mobile experience is just as important as their desktop experience when thinking about things like list growth, special offers, and engagement & abandonment emails.

That’s why as part of our Mobile March Madness, we just put together a new guide that walks through how to create low effort, high impact mobile displays and emails designed specifically to help you grow your ecommerce business by gaining new subscribers and reducing cart abandonment.

In this guide you'll find an overview of the best display types for mobile, how to comply with Google's mobile pop up rules, tips for mobile audience targeting, and a few ready to go campaign ideas you can use right away.

Download the guide here, it’s free and you don’t even need to give us your email address to get it. And if you like it, feel free to give it a share.

How To's, march mobile madness, mobile conversion, eCommerce

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