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Introducing Discount Sync for BigCommerce

If you’re running an online store, you know how impactful offering discounts like percentage off, free shipping, or dollars off can be in taking someone from shopper to customer.

Introducing Discount Sync for BigCommerce

You can already create discounts in Privy that sync directly with Shopify stores and now we are excited to announce that you can create Unique and Master Discount Codes in Privy that will sync automatically to your BigCommerce store.

For example, you could offer:

  • Free shipping on every purchase over $25

  • 10% off all purchases by made by the end of the month

  • $15 off all purchases over $100

Discount Options

Creating a discount only takes a few minutes and you have a bunch of great options to build an irresistible offer.

1. Choose a Coupon Code Type:

  • Master Coupon: Use a single coupon code for everyone who signs up for your campaigns. This is great if you want the widest possible distribution of discount and can be included in emails and social posts.

  • Unique Coupon: This option lets you deliver codes that are unique to each signup which improves tracking and reduces the risk of a discount getting abused.

2. Choose a Discount Type:

There are three types of discounts available to choose from depending on what offer you think will drive the most purchases.

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  • Fixed amount: Deduct an exact  dollar amount from the price. Does this apply to the whole order or each product? Is there a minimum order value that this applies to?

  • Percentage: Deduct a flat percentage from the order. Does this apply to the whole order or each product? Is there a minimum order value that this applies to?

  • Free Shipping: Do you want a minimum order value for the free shipping offer to be valid? Do you want a maximum shipping price for the free shipping offer to be valid?

3. Set Your Discount Schedule

  • When do you want this coupon code to begin to be valid?

  • Do you want to have an end date for when the code can be used?

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How it Works

Creating BigCommerce discount codes to use in your Privy campaigns is simpler and faster than ever.  

To create a Master Code, a single discount that is distributed to everyone who participates in your campaign, go to the Coupons tab in your Privy Dashboard and select new coupon.

Choose BigCommerce as your source and Master as the type, then build your discount using the options below. When you hit “save,” the discount will be ready for use in your Privy campaigns and in your BigCommerce store. This is available for all Privy users, regardless of what plan you’re on.

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If you’re on our Commerce or higher plans, you can use this same approach to create Unique Coupon codes. That means when someone fills out a form that entitles them to a discount, a new code is dynamically generated and delivered on the thank you page of your Privy campaign and/or in an autoresponder email that will be live in your BigCommerce Store. Click here for more detailed instructions.

It’s really that easy. Now as you create targeted campaigns based on Page URL, Cart Value, and more, you can easily create and use BigCommerce discounts specific to those audiences.

Not sure what type of offer to go with? This article can help you think it through.

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Written by Josh Mendelsohn

Josh brings his marketing chops and lifelong passion for jam bands, craft beer, and SMBs to the team at Privy. Having spent time working at SMB and ecommerce leaders like Constant Contact and Salsify, he has a deep understanding of how to help small and medium sized ecommerce businesses be all that they can be. In addition to leading Privy's marketing team, Josh spends too much of his time managing his pug Marvin's instagram account.

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